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#posifiets

VR Awareness Game

What we were Asked

The #posifiets campaign focuses on cycling more often, cycling safely, and safely parking bikes, and was developed in 2021 by the municipality of Maastricht in collaboration with Zuid-Limburg Bereikbaar. In Maastricht, the university, college, student and interest organizations, entrepreneurs, housing associations, and neighborhood networks participate.

One of the components of the #posifiets campaign is an obstacle run. Goal043 has been asked to provide a VR alternative for this run.

what we suggested

We¬†created a VR experience where the player walks through the city of Maastricht. During her journey, she sees why it’s important to cycle safely and park her bike securely. Of course, the player also receives tips for better cycling behavior.

Where and when can we see this?

Please contact us via our contact-form to get a demo of the #Posifiets VR experience.